Category: Content
Posted Tuesday, January 31, 2017 - 7:16 am

TheStreet, Inc. (www.t.st), an award-winning financial digital media company is seeking a Search Engine Optimization (SEO) Analyst to support our audience-development strategy. The SEO Analyst will have day-to-day responsibility for executing TheStreet’s SEO strategy, including on-site optimization, linking strategy, and competitive benchmarking. The candidate’s passion for SEO and a deep understanding must be obvious. They must exhibit a quantitative/analytical approach to SEO, flexibly collaborate, and communicate SEO approaches that satisfy visitors and product needs. The position must work closely with the editorial and product teams at TheStreet.

Responsibilities:
• Provides website recommendations that drive SEO goals and ensure strong presence
• Use best practices to link internal pages based on site focus and keyword volume
• Focus exclusively on white-hat SEO approaches, emphasizing the best execution and promotion of our high quality content and resources for human visitors, consistent with recommendations of major search engines
• Collaborate on the strategy and approach for PR, social, and inbound link strategies
• Analyze and review on-page and off-page metrics for TheStreet.com and other sites in the network
• Perform diligence on prospective sites and create ongoing reports showing competitive benchmarking
• Use internal and external tools to provide or validate subject area and keyword targets for content ideation
• Establish clear SEO performance indicators that complement overall editorial, marketing and business objectives
• Collaborate with editorial to refine and execute SEO recommendations
• Recommend content approaches to gain natural attribution from authority sites
• Recommend information architecture to aid in search engine visibility
• Promote appropriate offsite and onsite activities that build ranking, authority and traffic

Required Skills & Experience:
• BS or equivalent degree or experience
• Minimum 3 years progressive successful experience implementing and guiding SEO practices for sites with substantial organic search traffic
• Additional 2+ years in a related online role
• History of building natural links to websites
• Proficient with SEO, web analytics and data analysis tools
• Solid technical understanding of web technologies, including search/web/internet protocols
• Knowledge of emerging trends and practices in search
• Strong familiarity and experience with online advertising and marketing models
• Excellent written and verbal communication skills

To Apply:
Please send us a copy of your resume with a cover letter and salary requirements indicating "SEO Analyst" in the subject line to resumes@thestreet.com

TheStreet, Inc. is an Equal Opportunity Employer

What We Do
TheStreet, Inc. (NASDAQ: TST, www.t.st) is a leading financial news and information provider to investors and institutions worldwide. The Company's flagship brand, TheStreet (www.thestreet.com), is celebrating its 20th year of producing unbiased business news and market analysis for individual investors. The Company's portfolio of institutional brands includes The Deal (www.thedeal.com), which provides actionable, intraday coverage of mergers, acquisitions and all other changes in corporate control; BoardEx (www.boardex.com), a relationship mapping service of corporate directors and officers; and RateWatch (www.ratewatch.com), which supplies rate and fee data from banks and credit unions across the U.S.

Status: 
Open

TheStreet Inc (TST)  $0.76

(%)
Friday, March 24, 2017 - 04:00 PM

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